Truth About The Beef Checkoff Video Series: Evaluation & Relevance
Learn how the Beef Checkoff provides equal value to every producer and importer who pays into the program. Regardless of operation size, see how the Checkoff is applicable and helpful to every producer.
The Beef Checkoff program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States may retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.