Bringing the Ranch to the Classroom
Teachers play an influential role in shaping students’ views and perspectives. Beyond imparting academic knowledge, they serve as mentors, role models and guides, fostering a deeper understanding of the world’s complexities. Among those complexities is the topic of beef production.
By connecting with the young minds of schoolchildren through their teachers, the Beef Checkoff engages with tomorrow’s beef consumers today. The American Farm Bureau Foundation for Agriculture (AFBFA), a contractor to the Beef Checkoff, engages with teachers across the country to integrate beef curriculum into their lesson plans in multiple ways, like free resources and lesson plans, virtual workshops and so much more. One resource that teachers cite as their favorite is the On The Farm STEM program featuring in-person teacher farm and ranch tours.
Each On The Farm STEM tour is an annual immersive professional development experience that partners food and agriculture with science education. A team of former science educators and Next Generation Science Standards facilitators expose attendees to beef production through the lens of science.
For this year’s event, 29 teachers and school administrators from across the country, from both rural and urban school districts, traveled to Denver, Colorado, in June for the three-day On The Farm event hosted by the Colorado Beef Council. These teachers serve a student population of more than 70,000 students. Participants visited with experts from across the cattle industry to better understand how to integrate animal agriculture into their STEM classrooms back home.
Specifically, day one included learning about elements of cattle feed. Attendees also began developing their own lesson plans centered around the involvement of STEM in the beef cattle life cycle. On day two, attendees toured AgNext at Colorado State University, a research leader in animal and ecosystem health, where they learned about methane measurement and how researchers observe and research cannulated cows.
For Jerry Citron, a biology and AP environment science high school teacher from New York City, this event is all about helping his students gain a perspective of the world. “The actual science behind where food comes from; the social, economic and political implications is foreign to urban students,” Citron said. “That’s why I’m here, to learn a lot, provide perspective, and teach my subject with much more relevance and authenticity.”
In addition to the in-person tours, this program included two pre-tour webinars that led up to the multi-day, in-the-field, immersive experience, one post-tour webinar and a structured professional development community. The webinars included:
- Relevance, Authenticity, and Identity in Science Education
- Exploring Agricultural Phenomena and Problems
- Sense-Making and Problem-Solving to Drive Learning
Through these well-rounded, immersive programs, the Beef Checkoff empowers educators with the knowledge and tools to effectively introduce students to beef production and the care and commitment beef producers dedicate to their herds. By fostering a deep appreciation for agriculture and its interconnectedness with science, these initiatives play a vital role in cultivating informed and responsible future consumers.
The Evolution of the On The Farm Program
2015 – 2016
- Two new resources
2016 – 2017
- Children’s book authors participation
- Three in-person events
- Two new resources
2017 – 2018
- Science teachers participation
- Three in-person events
- One new teacher resource
2018 – 2019
- Three events for teachers
- Two new nationwide resources
2019 – 2020
- One new classroom pilot program
- One virtual event
- Two livestream events
2020 – 2021
- One in-person event
- Two livestream events
- Seven webinars
- One national conference
- Three new resources
2021 – 2022
- One in-person event
- Eight webinars
- Two livestream events
- One national conference
2022 – 2023
- One in-person event
- Three state implementation pilots
- One resource pilot
- Three new resources
- Eight webinars
- Two livestream events
- Two conferences
The Beef Checkoff program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States may retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.