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The Cattlemen’s Beef Board  Fill 1 Created with Sketch.

The Cattlemen’s Beef Board

The Cattlemen’s Beef Board

The Cattlemen's Beef Board is responsible for overseeing the collection of the Beef Checkoff and funding of Checkoff programs.

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The Checkoff  Fill 1 Created with Sketch.

The Checkoff

The Checkoff

The Beef Checkoff program is a producer-funded marketing and research program designed to increase domestic and/or international demand for beef.

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Committees: Nutrition & Health Committee

Unit: Southwest Unit representing California and Nevada

Cathy and her husband, Duane, are a third-generation ranching family. She has dedicated her entire life to the cattle industry and the family’s cow-calf operation, Jauch Ranch. She is also the current owner of Gianandrea Insurance Agency, which specializes in farm and ranch insurance. Her past positions include 11 years with Eade Ranches and Feedlot in Southern Monterey County, Calif. and 10 years with Richard Stober Livestock. She has served as the president for Amador, El Dorado, Sacramento (AES) Cattlewomen and Cattlemen's Association, and she has held leadership positions in the California Cattlemen’s Association and California Cattlewomen Association.

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