The Cattlemen's Beef Board is responsible for overseeing the collection of the Beef Checkoff and funding of Checkoff programs.
The Beef Checkoff program is a producer-funded marketing and research program designed to increase domestic and/or international demand for beef.
The Beef Checkoff believes in being transparent in Checkoff activities to the producers and importers who fund the program. Accordingly, all Checkoff meetings are open to all Checkoff investors to ensure transparency of activities and decisions.
February 5, 20252:30pm
Henry B. González Convention Center- Room 210
July 10, 20248:00am
Room 400Hilton Bayfront 1 Park Blvd, San Diego, CA 92101
