CBB meetings are open. If you have questions, please contact the CBB office at (303) 220-9890.
Purpose Statement:
Increase U.S. beef demand in international markets by leveraging unique attributes of U.S. beef.
Welcome & Call to Order
• Introductions
Approval of:
• Agenda
• Minutes from 2023 Cattle Industry Summer Business Meeting
Committee Overview
• Review purpose statement, initiatives, and committee ground rules
• Beef Promotion Operating Committee outcomes
Contractor Engagement
• Description
• Program updates
• Questions
Wrap-up and Next Steps
• Questions
• Engagement and communication between meetings
• The next meeting will be in San Diego during the week of July 8th.
Adjourn
