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The Cattlemen’s Beef Board  Fill 1 Created with Sketch.

The Cattlemen’s Beef Board

The Cattlemen’s Beef Board

The Cattlemen's Beef Board is responsible for overseeing the collection of the Beef Checkoff and funding of Checkoff programs.

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The Checkoff  Fill 1 Created with Sketch.

The Checkoff

The Checkoff

The Beef Checkoff program is a producer-funded marketing and research program designed to increase domestic and/or international demand for beef.

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nutritious dining for healthy eating

Nutrition & Health Committee

Purpose:

Advance credible research demonstrating the nutritional and health benefits of beef, and effectively communicate results with consumers, opinion leaders and stakeholders.

Initiatives:

  • Educate medical, diet and health professionals about beef and beef production
  • Engage positively in the sustainable nutrition conversation
  • Promote the role of beef in a healthy and sustainable diet
  • Ensure beef’s inclusion in dietary recommendations

Twice a year, producer leaders meet in committees to review promotions and other projects that directly tie to their initiatives based on the Beef Industry Long Range Plan.

Nutrition & Health Committee Beef Board Members

CO-CHAIR

Doc Walker

Danvers, Illinois

Appointed in 2023

Kristy Arnold

Screven, Georgia

Appointed in 2023

Jay Calhoun, Jr.

Callands, Virginia

Appointed in 2023

JoJo Carrales

Flatonia, Texas

Appointed in 2024

Jason Frost headshot

Jason Frost

Washington, District of Columbia

Reappointed in 2025

Mike Holden headshot

Mike Holden

Scranton, Iowa

Reappointed in 2025

Cathy Jauch headshot

Cathy Jauch

Plymouth, California

Reappointed in 2023

Sine Kerr headshot

Sine Kerr

Buckeye, Arizona

Reappointed in 2025

Amy Langvardt headshot

Amy Langvardt

Alta Vista, Kansas

Reappointed in 2023

Jas Livingston

Broadwater, Nebraska

Appointed in 2023

Doug McNicholl

Washington, District of Columbia

Reappointed in 2024

Leanne Robison-Vanderlaan

Stillwater, OK, Oklahoma

Appointed in 2025

LuJean Waters

Bartow, Florida

Appointed in 2023

Claudia Wright

Richmond, Texas

Reappointed in 2023

Nutrition & Health Committee Federation Members

Philip Weltmer headshot

Co-Chair

Philip Weltmer

Smith Center, Kansas

Jerry Christie headshot

Jerry Christie

Nashville, Arkansas

Chuck Coffey

Springer, Oklahoma

Will Derting headshot

Will Derting

Ephrata, Washington

Keith Kreikemeier

West Point, Nebraska

Sue Link

Elbert, Colorado

Placeholder image for CBB Members

Jamie Martz

Maple Park, Illinois

Stacy McClintock

Soldier, Kansas

Placeholder image for CBB Members

Sara McKenzie

Fort Stockton, Texas

Kahla Mills

Gillette, Wyoming

Janine Moore headshot

Janine Moore

What Cheer, Iowa

Emily Peterson

Highmore, South Dakota

Butch Schuler

Bridgeport, Nebraska

Russ Uselton

Shelbyville, Tennessee

Placeholder image for CBB Members

Kerry Wiggins

Austin, Texas

J.W. Wood

Boise, Idaho